LinkedIn Guide

What is my LinkedIn URL? Find, Shorten, and Share it in 20 Sec!

Find, Customize, and Share Your LinkedIn Profile in Minutes! Learn the Ins and Outs of a LinkedIn URL, from Finding and Customizing to Troubleshooting.

Saurav Gupta
Founder & CEO
November 7, 2023
Table of contents

This article is made for you if…

you don't know where to find and how to share your LinkedIn URL, or maybe you just want to customize it to your liking. 

If this is you, then you’ve come to the right place.
I've been in your shoes,,and have done some searching all over the place., 

In this blog, I’ve put together everything I learnt

So sit back and relax, We’ll figure this out together!  

In this article we’ll cover:

➡️What is your LinkedIn URL and the correct format for it?

➡️How to get a LinkedIn profile URL ?

➡️How to customize your and your company’s profile link

➡️Steps to shorten, edit, and share your URL, and

➡️Some additional LinkedIn profile URL hacks and 3 quick fixes for ‘invalid LinkedIn URL.’

And no, it's not all technical jargon that’ll make you fall asleep.
I'll also provide some useful insights into how to structure your LinkedIn profile link and show you some quick fixes if your LinkedIn profile link is not working.

So grab your favorite drink, and let's get started!

Old woman saying let’s roll

What is your LinkedIn URL?

Your URL is a link to your LinkedIn profile that you can share with your contacts to professionally connect with them. 

This makes it super easy for others to find you on the platform. Here's an example for reference:

Linkedin profile url in the search bar
Source: LinkedIn

https://www.linkedin.com/in/saurav-gupta-salesrobot/ 

You can also customize your profile link to make it easy to share with others. 

Your public profile URL is what you share with potential employers, colleagues, and friends. Making it unique and professional will make you memorable. 

Let’s understand this better with the help of an example:

  1. https://www.linkedin.com/company/xyz-743258
  1. https://www.linkedin.com/company/xyz-innovations

Which one of these looks more professional and easy to remember to you? Get my point?
But LinkedIn isn't just for individuals. 

Companies have profile URLs too! It's how you can check out what a company is up to, who works there, and more. We’ll also talk about how to customize your company's profile link below.

What is the LinkedIn URL Format?

Your default URL starts with "https://www.linkedin.com" followed by your full name and a random string, like this: 

https://www.linkedin.com/in/anushkaa-27h561463

Now, let's talk about the format for a profile link:

Hundred is the Limit

Your URL can be anywhere from 3 to 100 characters long. So, whether your name is long or short, LinkedIn's got you covered.

Case Doesn't Matter

LinkedIn URLs are case-insensitive. In simpler terms, it doesn't matter if you type your name in uppercase or lowercase; it works either way. 

No Space Allowed

Spaces are a big no-no. You cannot use any spaces. It's all about squishing your name together, like "jack-smith" instead of "Jack Smith."

No Special Characters 

So, what characters can you use in the URL? Special characters, like @, #, $, %, etc., are not allowed. Just plain letters, numbers, and hyphens please!

Avoid 'LinkedIn'

Lastly, don't include the word 'LinkedIn' in your URL. It's implicit, and everyone knows it's your LinkedIn profile.

This matters because a simplified and tidy link is easy to share, stands out, and looks professional too! 

How to Find Your LinkedIn URL?

If you're still wondering, “But how do I find my LinkedIn URL?” Don’t worry, it’s pretty simple, and I’ll get to it right away. 

Here's how to find it:

How to find LinkedIn URL on the app

  1. Open the LinkedIn app.
  2. Log in and tap on your profile picture in the top left corner.
Linkedin app home page
Source: LinkedIn
  1. Click on 'View Profile.’
View profile option on Linkedin app
Source: LinkedIn
  1. Locate and tap on the three dots below your personal info.
Your linkedin profile in the app
Source: LinkedIn
  1. Click on 'Contact info.'
Contact info option on your profile page in the linkedin app
Source: LinkedIn
  1. You can find and copy your profile link from here.
Your linkedin url in the app
Source: LinkedIn

This works for iOS too! Next, let’s see how to find it from the website. 

How to get a LinkedIn profile link on the website

  1. Go to LinkedIn.com.
  2. Log in with your username and password.
  3. Click 'Me' at the top.
Linkedin website home page
Source: LinkedIn
  1. From the drop-down menu, tap on 'View Profile.'
View profile option on linkedin website
Source: LinkedIn
  1. You will find the URL in the search bar and the ‘Public profile & URL’ section.
Your public profile url location on Linkedin website
Source: LinkedIn

But this looks like a custom LinkedIn URL, doesn't it? Does yours look like a never-ending string of random numbers and alphabets added to your name? Can you edit yours for a similar customized look?

Sure you can, and it’s easier than you think. I’ll guide you through 5 easy steps to customize your LinkedIn profile URL in the following section.

How to Customize LinkedIn URL in 5 Easy Steps

Now, let's talk about how to make your LinkedIn profile and company page stand out with a personalized URL. It's super easy, I promise!

Customize your LinkedIn profile link

  1. First, head over to LinkedIn.com and log in with your username and password. 
  2. Once you're logged in, click on the 'Me' icon at the top of the LinkedIn homepage and choose 'View Profile.' 
  3. You'll spot the 'Public Profile and URL' option on the right-hand side of your profile page. 
Public profile & url option on your profile page on the linkedin website
Source: LinkedIn
  1. Click on it, and LinkedIn will whisk you to the 'Public Profile Settings' page.
Public profile settings page on the linkedin website
Source: LinkedIn
  1. Now, locate 'Edit Your Custom URL' and tap the 'Edit' icon.
Edit your custom url option on the public profile settings page on the linkedin website
Source: LinkedIn
  1. This is where the magic happens! You can either create a brand-new custom link or edit your existing one. Just type your preferred URL in the text box and save it with a simple click on the 'Save' button. 
Textbox for typing custom linkedin url
Source: LinkedIn

Voilà! Your profile URL is now as unique as you are. But wait, what if you need to customize your company's profile URL?

Company pages work differently on LinkedIn than a personal account for sure. However, that doesn’t mean that customizing a business page’s profile link is complex. 

How to Customize your Company's LinkedIn URL

Customizing your company's link is a simple yet effective way to improve your brand's online presence and make it easier for people to find your business on the platform. 

Follow these 5 simple steps to create a customized URL for your company:

  1. Login to your company's LinkedIn page.
  2. Head to the Page admin view
  3. Once you're in the admin view, click on the 'Edit page' in the left menu. 
Edit page option on Linkedin company page
Source: LinkedIn
  1. Now, locate 'Page info' in the upper left corner of the Edit page. 
page info from the edit page option
Source: LinkedIn
  1. Type in your company's custom profile link, and hit 'Save' in the upper-right corner. 
text box to enter custom linkedin company url
Source: LinkedIn

There you go! You've just given your company’s LinkedIn presence a personalized touch and made it easier to share and engage with the world. 

How to Create a Short LinkedIn URL for Easy Sharing? 

Is your profile link not working? A primary reason is that you picked a name too long. Creating a short LinkedIn URL will make it easy to share, but can you shorten it for free? 

Good news - Yes, you can! And here’s how:

  1. Just login and head over to your LinkedIn homepage. 
  2. Navigate the 'View Profile' button and select the 'Edit your custom URL' option in the upper-right corner, as described above.
  3. Here's where the magic happens. Now, do you see that tiny pencil icon next to  'Edit URL'? Awesome! Go ahead and click it.
  4. It’s finally time to get creative with your new URL! Remember short and sweet is the goal. 
  5. The final step! Click 'Save' to seal the deal. 
Save button on public profile settings page.
Source: LinkedIn

Voilà! You're all set with a profile link that's easy to share and looks professional. 

Oh and btw, to make your work easier, you can also use a free URL shortener that will automatically shorten your profile link in no time!

Can you Change the LinkedIn URL? 

So, you've learned how to find your profile URL, customize it, and even shorten it. Now, what if you set the wrong one or you simply wish to change it? Well, you're in luck because you can change it just as easily as you customize it. 

How to change LinkedIn URL on Phone

  1. Open the LinkedIn app.
  2. Log in and tap your profile picture (top left corner).
  3. Click 'View Profile.’
  4. Find the three dots under your info.
  5. Click 'Contact info.’
  6. Tap the edit icon and change your URL as you like.

That's it! 

If you are using LinkedIn on your desktop, you simply need to follow similar steps as discussed in the customization process, and your new URL will be ready in seconds!

How to Share LinkedIn Profile Link

Just follow these simple steps, and you'll be on your way to connecting with the world.

  1. Click ‘Me’ at the top of your homepage.
  2. Select ‘View Profile.’
  3. Copy the link and paste it to share with others. Alternatively, you can also copy the link directly from the search bar that contains your public profile URL.

To share your unique URL from the app:

  1. From your LinkedIn app, tap on your profile picture.
  2. Now navigate to 'View Profile.’
  3. You can share your profile link via these two options below.
share linkedin url options on linkedin app
Source: LinkedIn
  1. Alternatively, you can tap on ‘Your Profile’ >  ‘Contact info.’ There, you can find an option to copy and share your profile URL to various platforms.
Copy and share linkedin url option on the linkedin app
Source: LinkedIn

That's it! Now, you can quickly share it on your resume, email signature, or wherever you wish to in just a few clicks.

Here are a few things to keep in mind about your LinkedIn Profile URL

I came across these pointers as I tried to change my profile link through the years; that I decided to share with y'all.

Custom links are not provided upon request

If you tried a custom URL and you get an error message saying it's unavailable, it's unavailable PERIOD. 

Man saying we don't do that here

Sending requests to LinkedIn is useless, as custom URLs are not provided upon request. Try another one or mix up some numbers; should work.

It can be changed five times in 6 months

If you're thinking about changing your profile link often, hold your horses. Here's the catch. 

An animation of a man saying but wait

While LinkedIn allows you to change your profile URL, you can only change it up to 5 times within a period of 180 days. 

Your last URL is still yours for six months unless you unlink it

Your previous link is still yours for six months, even if you change it. But remember, once you unlink it, it's gone for good.

To unlink your URL, go to 'View Profile' and tap on the edit icon beside 'Public Profile and URL.

See prior custom urls option on the public profile settings page
Source: LinkedIn

Now, when you tap on the edit icon beside 'Edit your Custom URL,' you will notice right below the text box there's a section with a drop-down that says 'See prior custom URLs that might be linked to you.'

Prior custom urls and unlink option
Source: LinkedIn

There, you can see all the URLs previously linked with you and can easily 'Unlink' them. 

But wait..

warn

How to fix an 'invalid LinkedIn URL'? [+3 Quick Fixes For Each]

If you've been wondering, 'Why my LinkedIn URL is invalid,' you're not alone. We've all been there. 

Let's fix that hiccup together with these 3 super quick solutions.  

If you cannot change your URL

  1. Shorten it

Remember when I said a hundred is the limit? 

It's enough for most, but if you're among the ones who have never-ending names or numbers on their LinkedIn profile link, shorten it. 

LinkedIn doesn't like a link above 100 characters ( is it really needed?)

  1. Avoid special characters and spaces

Using spaces/ whitespaces/ special characters in your URL is a big no-no, as LinkedIn will never accept such URLs. 

Simplify your customized URL as much as possible. It's for your own good, trust me!

  1. Pick a unique one

If your chosen URL is unavailable,  no point fussing over it, just pick another one that is unique to you and call it a day. Minor number/ alphabet changes work efficiently. It’s all good. Really.

Sending requests to LinkedIn for URLs that are unavailable won't help, as they explicitly mentioned they DO NOT provide profile URLs on request.

If the URL is inaccessible after sharing

  1. Check your profile settings

Go to 'Me' > 'View Profile' > 'Public Profile & URL' and scroll down in the same column where you customized your URL to see if your profile's public visibility is on or off. 

Animation of how to change public profile visibility settings
Source: LinkedIn

Turn it on if it isn’t already, please.

  1. Check for typos

Did you type the correct link while sharing? Are you sure? Recheck if there's an error to see if you mistakenly added spaces or left something.

  1. See that you don't share an old URL

Okay, so the public profile visibility is on, and you did not make a typo, so what's the problem? Maybe you updated your link but remembered an old one and mistakenly shared it. 

I get it; less probable, but it is still a possibility. 

Wrapping it up,

I hope this guide covered everything you need to know about your or your company's LinkedIn URL. 

Let's take a quick recap of the things we discussed:

➡️What a LinkedIn profile link is, and the correct format for it.

➡️How you can easily find your public profile URL: on desktop, android, and iOS.

➡️How you can customize, shorten, edit, and share your personalized URL within 20 seconds.

➡️Plus some troubleshooting tips that might come in handy while doing the above!

Customizing your LinkedIn profile link is a short but effective step that clearly demonstrates that you care about your social profile. 

Once you have these in place, think about your outbound strategies if your goal is lead generation from LinkedIn

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